Leading
the way: addressing the screen time - obesity
link.
Kids today spend more time in front of a screen
than any other activity except sleeping. In fact,
increased screen time over the past ten years
is the most important lifestyle change for our
children and is directly related to the childhood
obesity epidemic. Watch our newPSA
for a compelling reminder of this link.
Helping
kids Switch what they Do, View and Chew™. Our new PSA
raises awareness about the relationship between
screen time and childhood obesity. Switch™
- active Lifestyles from MediaWise®
is the solution. The Switch program is the first
obesity prevention program in the country to give
families the tools they need to address all three
major factors contributing to childhood obesity:
activity, screen time, and diet. The Switch program
makes it fun for kids to Switch what they Do,
View and Chew™. The result is healthier,
happier kids. Learn
more.
Switch™ is a registered
trademark of the National Institute on Media and
the Family
